Search Engine Optimization

Our Advanced SEO training course in Delhi offers you just what you are looking for. We help you become a certified SEO specialist and provide you with material to prepare you for the digital world. You may have searched other places too, but at CTCDC you will get an Advanced SEO training course in our Rohini institute with best-curated material to make you an expert in SEO. After completing your Advanced SEO training, you will not be a noob anymore because by then you will have transformed yourself into a certified SEO specialist ready to take on the digital industry. You will learn through our SEO course in Rohini about how to improve search engine ranking through SEO implementation with and without the help of SEO experts.


If you’re curious, you can learn how search engines work and understand and observe with SEO experts the best SEO practices for performing keyword research, evaluation of on-page SEO ranking reasons, creation of quality links, increasing page ranking and analyzing results through our SEO course training in Rohini. For the people who are thinking of starting something new to make yourself competition ready, you had to be a part of the digital world to reach people globally, developing SEO skills will make you closer to your dreams. Talking about the professional-looking career in the SEO field, these top SEO courses in Rohini will be a life-changing step for you. For developing your SEO skills you don’t only need SEO experts but an environment full of positive vibes with top-class interactive faculty providing deep knowledge about how SEO experts play a vital role in website ranking and tell you about SEO career opportunities, all of it at one place. Well, I bet you know that you will not find all of it in one place.

You can also learn more about SEO through our free SEO Learning Center.

So, connect with us and be a part of the society of enthusiastic SEO learners, to achieve something new related to the SEO industry, and choose your path after getting certified SEO training. May it be an SEO analyst, SEO tech support, or an SEO campaign manager, you can learn here not only to boost your confidence but by the end of your advanced SEO course, you will be having enough knowledge to prove yourself.

What Is SEO In Digital Marketing?

SEO is the method of increasing the quality and the quantity of a website to make it rank better on search engine results pages. This is mainly induced to achieve high traffic on the website.

Digital marketing is the marketing of products and services using digital technologies mainly on the internet but also on the mobile, tablet and any other digital platforms. Development of digital marketing was started in the year 2000. It has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporating in marketing plans and everyday life. We can see there are a lot of e-commerce websites, organizations that are using digital technology. They have a large target audience. Digital marketing including SEO, SEM, Content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, email direct marketing, e-books, optical disks, and games are becoming more common.


The syllabus For Our SEO Training Course includes the following topics:

Understanding Search Engines

  • Internet and Search Engine Basics
  • Internet Marketing
  • Importance of Internet Marketing
  • Types of Internet Marketing Methods
  • Search Engines
  • How search engines work?
  • Importance of Search Engines
  • Understanding the SERP
  • Web Traffic

Understanding SEO

  • What is SEO?
  • Importance of SEO
  • SEO is an Art or Science
  • Steps in SEO
  • Black Hat SEO & White Hat SEO

On-Page SEO

  • On-page ranking factors
  • Conversion Rate Optimization
  • Title tag
  • Meta description
  • Duplicate content
  • Robot meta directives
  • Schema.org markup
  • HTTP status code
  • Robot.txt
  • Page Speed optimization
  • URLs
  • Redirects
  • Canonical tags
  • Basics of Website Designing / Development
  • Essentials of good website designing
  • Usability and User Experience in Website
  • Onsite Optimization Basics
  • Importance of Domain Names
  • Domain Selection
  • Website Structure and Navigation Menu Optimization
  • Coding Best Practices
  • Filename Optimization
  • Headers Optimization
  • SEO Content Writing
  • Optimizing SEO content
  • Iframes / Frames effects on SEO
  • Header and footer
  • Header optimization with tagline or catch line
  • Footer Optimization
  • Creating an HTML and XML sitemaps
  • URL Rewriting Techniques (301, 302)
  • Canonical / 404 Implementation
  • HTML Validation using W3C
  • Google SEO Guidelines
  • Search Engines V/S directory
  • Major search engines and directories
  • Google PageRank
  • Google Sandbox effect
  • Website Architecture
  • Hosting Selection
  • Heat map of Home page
  • Creating sitemaps
  • Google webmaster tools

Off-page SEO

  • Introduction to Off-site Optimization
  • BacklinksAnchor texts
  • Internal Links
  • External Links
  • Link Equity
  • Submission to search engines
  • Local marketing of websites depending on locations
  • Promoting Subsequent pages of the website
  • Submission to Relevant Directories
  • Linking Building Methodology
  • Types of Linking Methods
  • Free Links / Paid Links
  • Directory Submission
  • Blog Submission
  • Free Classifieds
  • Forums
  • Forum Signatures and Commenting
  • Press Releases
  • Video optimization
  • Link Building
  • How to promote home page
  • Directory Submissions for SEO
  • Social Bookmarking
  • Local Business Listing (Local SEO)
  • Classifieds Posting
  • Using Blogs for SEO
  • Blog Commenting
  • Press Release Submission
  • Article Submissions
  • Video Submissions
  • Social Media Optimization Techniques (Basics)
  • RSS Feeds Submissions
  • Tracking the Links and Page Rank
  • Question and Answers

Google Adsense

  • Google Ad sense Training
  • Affiliate Marketing Training
  • Google Analytics Training
  • My space Training
  • Creating Buzz Training
  • Facebook Training
  • Twitter Training
  • Linked in Training
  • Developing Marketing Strategies for SMO
  • URL Shortening Tools
  • Using Tools and Applications for SMO
  • Social Bookmarking Training
  • Viral Marketing For Youtube

Video Marketing

  • Introduction Youtube
  • How to Create and Manage a YouTube Account
  • How to Get audience
  • Social Sharing & Comments
  • How to Optimize Submissions

Social Media Marketing

  • Introduction to Social Media
  • Benefits of Social Media Marketing
  • Social Media Sites
  • Facebook Account Creation
  • Facebook Page Creation
  • Business Promotion with Linkedin

Keyword Research

  • Introduction to Keyword Research
  • Using Keyword Analysis
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • Localized Keywords Research
  • Keyword Density Analysis

Blogging

  • What is Blogging?
  • Promotion of Blogs
  • Submission of Blogs
  • Creation of Blogs (blogspot, wordpress, TypePad)
  • Weekly Postings on Blogs
  • Commenting on Blogs

What You Will Learn:

  • Introduction to search engine optimization (SEO).
  • How to research and select appropriate keywords to target.
  • How to successfully integrate search keywords within your web site
  • How to optimize each page of your web site step-by-step.
  • How to create effective Page Title Tags.
  • How to create an effective and optimized META Description Tag.
  • How to create an effective and optimized META Keywords Tag.
  • Overview of various important search engines and directories.
  • How to submit your site to important search directories.
  • How to submit your site to crawler-based search engines.
  • An overview of what search engines consider to be "spam".
  • Web design elements to avoid ensuring your site is search engine
  • How to monitor your search rankings and site traffic.

SEARCH ENGINE OPTIMIZATION COURSE BENEFITS AT CTCDC, ROHINI

  • 100% job guarantee
  • Money back guarantee
  • Lifetime membership for curriculum upgradation
  • 80% practical knowledge
  • Get a certificate from google facebook and Microsoft
  • Free RS 75000+ worth digital marketing tools
  • Backup classes available
  • Work on live projects

Ready to make your career in Digital Marketing!

CTCDC give you an edge on Internet marketing, Be a pro in Brand awareness, leads generation and online sale.

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