As we know all of our 5 fingers in one hand have different size, shape and orientation and all of them are unique. Likewise, SEO is that hand from where different fingers or branches emerge. It gives birth to diverse SEO job profiles with separate job titles. You must have heard just about an SEO expert or an SEO consultant or simply an SEOer. That’s why today’s blog is to aware you about multiple divisions of SEO so that you can take a well-informed decision regarding your career in SEO domain. Each SEO division performs exclusive tasks, therefore it is highly important to be a good judge when it comes to your future and financial stability.
WHAT ARE SEO JOBS?
SEO is a blanket term where numerous SEO job profiles take shelter. The fundamental task of a Search Engine Optimizer is to examine, review, administer changes to websites in order to optimise them for Search Engines. SEO plays a prominent role in accelerating your sales and clients by maximising the traffic to your website. An ideal Search Engine Optimiser can make your dream fulfil of being on number one position in Google Search Result Pages . Many people do ask “How to be a successful SEO consultant”? Looking into the present scenario a modern website optimiser should be a problem fixer and focused thinker to make wise profitable decisions for clients.
LIST OF DIFFERENT SEO JOB TITLES
Everyone cannot possess a similar set of interests, experience, skills and educational qualification. SEO offers encouraging job opportunities with distinct profiles. We have come up with a list of SEO job titles enlightening you about each of their tasks, position and salary.
SEO trainee is like the smallest member of the family who has to begin from the basics. A trainee is new into the SEO field and is made to study SEO techniques and its realistic applicability. An SEO trainee works under the supervision of an SEO executive. Tasks which an SEO trainee must be familiar with are:
On-page and off-page techniques
Conducting Keyword Research
Monitoring website performance
Knowledge of web technologies and computer languages
Average Salary of an SEO trainee- 12-15k per month
An SEO executive can be called as the second child in the family. The ranking of an SEO executive is considered to be one level higher than an SEO trainee. Tasks performed by an SEO executive can vary from one organisation to another. The primary work is to monitor the functioning and progress of SEO objectives. Other responsibilities of an SEO executive:
Keep an eye on the activities of the competitors
Formulate Strategy Reports and Performance Records
Generate the most relevant SEO- friendly keywords
Design creative headlines and tags for the website
Discover productive ideas to maximise online traffic
Examine the quality and originality of the content
Average Salary of an SEO Executive- 22-27k per month
The third SEO title in the chain of command is given to an SEO analyst. Viewing through the literal meaning, one can decipher that job of an SEO analyst is to analyse the work of an SEO executive. The task is limited not only to examining but also to counsel the best methods and SEO strategies. An SEO analyst plays a major role in maintaining the online reputation of a company’s website. Other duties of an SEO analyst:
Drive quality traffic to the website
Indulged into day-to-day search marketing activities like PPC campaigns or social media management
Plan strategies for content improvement
Analyse backlinks and execute link-building ventures
Manage search engine ranks in order to enhance SEO techniques
Average Salary of an SEO Analyst- 25-30k per month
An SEO specialist holds a superior position in the hierarchical order of SEO job titles. Your potential customers are just one step away from you and an SEO specialist can help you to bridge that gap. An SEO specialist conducts detailed online market research to build a powerful online presence of your company’s website. The implementation of marketing campaigns and SEO strategies are held under the supervision of an SEO specialist. The major responsibilities of an SEO specialist are:
Devise marketing strategies in accordance with the client’s goals and requirements
Inspect the website’s performance and employing appropriate measures
Rectify on-page and off-page errors
Utilise every Digital Marketing channel for gathering quality traffic
Convert online traffic into leads and then further into sales
Take care of every SEO news and update
Regularly Update website content with fresh blogs and articles
Average Salary of an SEO Specialist- 30-35k per month
An SEO consultant
works like a mediator or third party intervener. SEO consultants have expertise in evaluating a company’s website. Going through detailed examination, an SEO consultant offers advanced ways and SEO strategies to enjoy finer search engine results. They specialize in providing productive suggestions to the company. Therefore, an SEO consultant can also be called as an SEO expert with all-inclusive knowledge and experience. Other duties of an SEO consultant:
Identify SEO-friendly keywords for boosting online traffic
Ensure mobile optimised experience for the viewers
Implementing strategies to strengthen link-building
Average Salary of an SEO consultant- 40-50k per month. It can vary according to per project charges.
An SEO manager stands as the head of the family who delivers constant support and guidance to other members. The manager is intended to analyse each and every action performed in the domain of Digital Marketing. With the help of everyday report, An SEO manager builds strategies to drive sales and awareness. Intense knowledge of SEO-friendly keywords and impressive promotion campaigns are requisites to be an ideal SEO manager. Other tasks of an SEO manager encompasses:
In-depth market research and analysis
Forming and fostering an online group for contact building
Monitoring everyday tasks and furnishing subordinates with regular feedback
Formulation of SEO plans
Incorporate online marketing campaigns
Average Salary of an SEO manager- 50-60k per month. Vary as per experience.
WANT TO MAKE A FLOURISHING CAREER IN SEO?
CTCDC is at your service for expert counselling and training in Digital Marketing. CTCDC is a renowned SEO Training Institute in Delhi for certified Digital Marketing course and make you familiar with The Advent of Modern Times in SEO Strategies.
. We offer a variety of options and opportunities for our students to excel in their specialised field. Our Digital Marketing modules are infused with trendy SEO tactics and customised training sessions. With our Live Project handling experience, you can attain excellence in any of the SEO job profile or title mentioned above. What are you waiting for? Enrich your set of skills and achieve mastery in Digital Marketing.
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